cunningham marketing group
Digital Marketing Agency
Web Design | SEO | PPC
Does your website generate new leads and revenue? If the answer is no, you’re losing potential business.
What is Digital Marketing?
A new approach to marketing that reaches your customer at all stages of the funnel with innovative, data driven strategies across all digital channels.
Why companies need a different approach to marketing
Online customers can take so many different paths to purchase, making it almost impossible to determine which is the most effective for marketers to follow to efficiently allocate marketing budgets.
The customer engagement journey therefore needs to be agile, reacting rapidly to the unpredictability of online behavior.
Cunningham Marketing Group has matched this disruption with an innovative and data driven full service offering. We easily move with customers across digital channels and invest where it’s relevant to drive sales success.
“Businesses make an average of $2 in revenue for every $1 they spend on AdWords.”
(Google Economic Impact Report)
What we can do for you.
We are a top Columbus, Indiana web design agency focused on results-driven solutions. Our websites not only look great but produce results.
Search Engine Optimization (SEO)
Our search engine optimization specialists can increase traffic, grow conversions and optimize your online visibility.
Through our insight driven, ROI focused, and results oriented strategies, we make PPC work more effectively for our clients. In other words, we increase our clients’ bottom line.
We help comapnies scale up their digital marketing through intelligent content creation, amplification and brand awareness activities.
What Can It Do For Your Company?
Take a look into how we helped Henry Chiropractic Center achieve 90% ROI on their initial engagement.
Challenge: New chiropractic center in their start up phase wanted to utilize online resources to gain new customers.
Budget: $19K for their first year. $4,000 initial investment for website and the remaining $15K for marketing.
Strategy: We came up with a strategy to reach their potential customers with solid SEO, PPC campaigns through multiple channels, content asset creation as well as leverage social media advertising to reach their audience.
Results: We were able to achieve 1st Page Google Rankings in search results while generating 20 new customers in 8 months, increasing revenue to achieve a return on revenue of 3.75:1 (revenue generated:dollars invested) with an overall ROI of 90% for this engagement YTD.
Have A Question?
If you have any questions not found on the site, please don’t hesitate to get in touch with us!
What Is Digital Marketing?
Digital marketing is simply marketing a brand through the internet. Digital marketing all accommodates search engine marketing, SEO, social media marketing, link building. It basically entails online brand exposure and eventually selling online and this is better done via responsive websites.
Do Small, Local Businesses Need Digital Marketing?
Yes! No matter how large or small, if you have a business, you need a website.
And if you need a website – and you want it to help you make money – you need marketing.
If you don’t plan to take orders, reservations, or even customer questions on your website, it still has a role to play. Google uses information from your site to answer queries from users on mobile devices traveling near your business.
What Is SEO?
SEO which is search engine optimisation basically involves enhancing the content structure of your responsive website as well as its composition. This is to increase the online visibility of your website through means of proper indexing by search engines.
SEO extends into any promotional effort to improve your rank among search engines. One of the most effective SEO techniques is link building, where other websites link to your website.
What Is PPC?
PPC is the same thing as Pay Per Click. This is a system where the advertisers running a particular ad pay the responsive website owner for space to place an ad. So the advertisers pay the owner of the website anytime visitors of the website click on the ad.
What Is The Best Return On My Digital Investment?
This question is actually a whole bunch of questions rolled into one.
How much should I invest in improving my website? What is the right balance between SEO and PPC? Should I be investing more in mobile? How aggressive should my PPC bidding strategy be? What keywords promise the highest return?
CMG accounts for all of these questions. We create strategies based around your budget in order to get you the best ROI for your digital marketing campaign.
get in touch with us today!
Fill out the information below and we will get back to you as quickly as we can to evaluate your business and see what we can work together on.